Classic SEO looks at Google, SERPs, and blue-link clicks. Tropk looks at AI-generated answers. Instead of just keyword rankings, we measure visibility score, share of voice, citations, sentiment, narratives, prompts, and AI crawler behavior. We also show which domains and content pieces are cited by models when talking about your brand or category. It's a new layer, complementary to SEO, not a replacement.

AEO/GEO is the discipline of optimizing your brand and content to appear in AI engine responses, not just Google results. In practice, this means: understanding which prompts and questions lead to your category; mapping how AIs talk about your brand vs. competitors; discovering which sites, authors, and content pieces models use as sources; adjusting your site, content, PR, and technical data to increase the likelihood of citation and presence in AI-generated answers.

Because search behavior has already changed, even if your dashboard doesn't show it yet. Millions of people use ChatGPT to compare products, build vendor lists, choose courses, plan trips, research software, and more. This traffic and influence doesn't show up in Google Analytics as 'organic search', but it already impacts awareness, consideration, and even sales. Those who claim space in AI today gain disproportionate advantage in the coming years.

Too early only for those who look at the search channel with a delay. Answer Engines won't kill Google, but they're already eating away at attention and influence. The question isn't to abandon SEO, but to: stop seeing AI as just a productivity toy; start treating it as a discovery and acquisition channel; measure, test, and gain ground now, while competitors are still blind. Those who arrive later will fight against brands that are already the AI's default.

With the free AI visibility report, you receive a lean but strategic analysis of how your brand appears today in response engines. Examples of insights: whether and how your brand is mentioned in key prompts for your category; basic visibility comparison with some direct competitors; real examples of AI responses involving your brand; first signals of which sources and domains are most cited; initial content and PR opportunities oriented toward AI.

When you join the waitlist, your name enters the prioritized queue for early access. In practice: you receive invitations first when we open new slots; you have a chance to participate in beta tests and co-create features with our team; you may be eligible for special commercial terms at launch. While the platform isn't fully open, you can already receive reports, benchmarks, and AEO materials to prepare the ground.

On the platform, you'll have access to AI search-specific metrics, such as: Visibility Score (brand visibility score by engine, theme, and period); Share of Voice (your relative presence vs. competitors in responses); average position and frequency of mentions in responses; citation tracking (which domains, pages, authors, and content types appear as sources); sentiment and tone of responses when talking about your brand; evolution by category, prompt type, and engine (ChatGPT, Perplexity, etc.).

We started with a strong focus on ChatGPT as the dominant player, but Tropk is designed for AI search as a whole. The roadmap includes and already covers, at different levels, engines like Perplexity, Google AI Overviews/Mode, and other relevant models. The logic is: wherever your customer asks an AI a question, we want to measure how your brand appears.

Tropk's foundation is 100% built for Brazil: we collect prompts and responses simulating real Brazilian user behavior; we use local IPs and Brazil-configured accounts to reflect real results; we perform semantic and sentiment analysis in native Portuguese; we capture regional variations, local terms, cultural expressions, and national media; we translate this into recommendations adapted to Brazil's media, content, and PR landscape.

Both. First, analytics and intelligence: understand how you appear today, who's gaining ground, which sources the AI trusts. Then, action: topic, angle, entity, and term recommendations with the highest probability of citation; data-driven briefings based on real AI data, not guesswork or generic text; generation and optimization of content strategically architected for Answer Engines. The idea is to close the loop: from measured visibility to the execution that changes the scenario.

For Enterprise plans, we can discuss and adapt solutions together according to your integration needs.

Our model is tiered SaaS subscription. We'll have Starter (focused on small businesses), Growth, Enterprise, and Agency plans. Prices haven't been disclosed yet, but those on the waitlist may receive special offers and early access.

Tropk can become a core product in your AI search offering: monitor visibility, share of voice, and AI citations for multiple clients in one place; generate recurring white-label reports with Answer Engine data; use platform insights to create new AEO services, AI-oriented content, citation-driven PR, and AI search consulting; increase margins by automating a large part of the analysis that would be impossible to do manually across dozens of accounts.

Yes, as long as AI is already touching your funnel in some way (customers using GPT, the board asking about AI, organic traffic drops without explanation, etc.). Tropk reduces technical complexity: it translates the AI world into clear reports and actions for marketing and growth; helps you prioritize the 20% of actions that will generate 80% of the impact; allows you to work from reports and playbooks even with a lean team, whether in-house or with agency or partner support.

Asking manually is great for curiosity, terrible for strategy. You can't: measure evolution over time and by market; compare consistently with competitors; simulate thousands of prompts, intents, and journeys; see which sources are actually shaping the response; close the loop with crawlers, human traffic, and published content. Tropk does this at scale, with method, frequency, and technical depth, something impossible through manual spot tests.

Today you have two main paths: request your free AI visibility report to see where you stand; join the waitlist to be notified as soon as we open new platform access. From there, our team can conduct a personalized demo, connect your use cases (marketing, SEO, PR, compliance, agency), and design the first AEO experiments that make sense for your stage.